Grace Rizza is passionate about helping San Antonio dental practices grow, using ethical, results-driven marketing strategies tailored to the industry’s unique challenges. Her journey in dental marketing began as a Marketing Director for a multi-location dental practice, where she achieved an impressive threefold increase in new patient numbers—all without raising the marketing budget. This early success sparked her deep interest in brand development, patient engagement, and digital marketing strategies, leading her to build one of the most trusted dental marketing agencies in the country.

In 2009, Grace founded Identity Dental Marketing to provide customized, strategic marketing solutions exclusively for dental professionals. Known for her dynamic and engaging speaking style, she has shared her expertise at leading dental conferences, including the Greater San Antonio Dental Meeting, The Hinman Dental Meeting, and the Chicago Dental Society Midwinter Meeting.

Her thought leadership has earned national recognition, including an invitation to serve on the ADA’s 2016 Dental Marketing Expert Panel, as well as contributions to industry-leading publications like Practice Booster’s Insurance Solutions Newsletter. She has helped hundreds of practices refine their marketing strategies, from SEO and website development to patient communication, community outreach, and paid advertising.

As the creator and host of Dentistry’s Growing with Grace, a podcast and Facebook community, Grace shares insightful business development strategies that help dentists navigate an ever-changing digital landscape. Her innovative, patient-centered marketing approach has helped countless practices expand their reach, increase profitability, and build a lasting reputation in their communities.

For San Antonio dentists looking to grow their practice, attract more patients, and strengthen their brand, Grace Rizza and Identity Dental Marketing offer tailored marketing solutions that produce real, measurable results.